Message from the CEO

I would like to take this opportunity to express my sincere gratitude for your continued support of Fordays.

Over the past year, our Natural DN Collagen and other products have received positive feedback, enabling us to expand our presence in the health and beauty sectors. We are deeply appreciative of the trust and support that our members and many others have extended to us.

We are currently navigating an era marked by unprecedented change, where challenges such as conflict, climate change, infectious diseases, and economic instability have become integral to our daily lives. Concurrently, advances in medicine and science are increasing human life expectancy. In this context, we must thoughtfully consider how we live and engage with society, recognizing the need for a long-term perspective on our lifestyles and actions. Companies are increasingly called upon to reflect on their purpose and direction amidst such challenges.

Since our inception, Fordays has been committed to exploring the potential of nucleic acids, positioning ourselves as a leader in the future of health. Our dedication lies in creating products that instill consumer confidence and fostering communities where individuals support one another.

Last year, we successfully launched the “Mousa LU Serum gia,” a beauty serum developed with proprietary ingredients, which received extensive commendations from our clientele. Additionally, we obtained GMP certification for our health food products and achieved FSSC 22000 certification, thereby enhancing the safety and transparency of our manufacturing processes. We take our responsibility for thorough quality control and traceability seriously, as these principles are fundamental to our utmost value—trust. Over the past year, we have made significant progress in strengthening this foundation.

This year, we are committed to further enhancing our research and production capabilities while pursuing opportunities to create new value. We are in the process of constructing our second manufacturing plant, which will enable us to develop innovative proposals for an increasingly diverse market. Furthermore, we are intensifying our efforts in community contribution and sustainability, aiming to create a business model that harmonizes corporate growth with social responsibility.

In our network marketing framework, personal connections are essential to our success. We will continue to strengthen our community of individuals who learn from and support one another, with a particular emphasis on fostering an environment that promotes women’s self-reliance and allows diverse talents to flourish. In alignment with our mission of “changing lives through work,” we remain dedicated to supporting the aspirations and potential of each individual.

This year, Fordays remains dedicated to progressing as an organization that fosters healthy daily living and a future characterized by positivity. We maintain our steadfast commitment to safety, assurance, and high quality.
We kindly seek your continued support and guidance as we move forward.

Fordays Co., Ltd.
CEO
Keiko Wada